CAPI relates to
personal interviews as distinct from, CATI (for telephone interviews)
Rather than entering
reponses on paper, an interviewer would key in responses from their respondent
or interviewee directly into a purpose-built computer program on a small device
or (decreasingly) a laptop.
CAPI software and
systems providers claim increased cost effectiveness for large surveys and
decreased coding and data-entry mistakes, as data need only be transcribed once
and automated procedures such as response checking can immediately advise
common transcription errors. In the case of the device being hooked up to the
internet or WAN, results can be immediately transferred to the research office
for admin or analysis.
Other advantages
include less interviewer training, and speed. However CAPI is ideaaly suited
for multi-subject street or shopping centre type intercept or maybe home
interviews, where the data is mainly structured and interviews are short.
FOR FURTHER INFORMATION PLEASE CONTACT:
Emir Begović, Project lider
e: emir.begovic@mib.ba
